Written by

lorettahoffman
My name is Loretta and I am a personal trainer, a group fitness instructor, Level I Triathlon Coach, endurance athlete and entrepreneur. But all of this is not a lifestyle that has been the core of my life forever – I worked in corporate for an international company for 25 years, was a fairly heavy smoker and was not really focused on my health. All of this passion for health and fitness only started 12 years ago when I was in my mid-forties and needed to do something to combat weight gain once I quit smoking. Twelve years and big changes in not just my body, but my mindset have brought me to this point that I completed several Ironman triathlons, marathons, and numerous other races. The most important lesson that I have learned during this whole journey, which I hope others can realize is this: IT IS NEVER TOO LATE TO START.